Professional Design Experience & Education
Professional Design Experience
Senior Graphic Designer / UX Designer
T. Rowe Price Retirement Plan Services (RPS)
2018-Present
Graphic Designer Highlights: Designed a streamlined personal experience for newly auto-enrolled T. Rowe Price participants, called Driving Digital. Our efforts eliminated 70% of print cost, while streamlining the enrollment process.
Designed newly branded material for current and potential T. Rowe Price RPS clientele, based on content supplied by the RPS editorial team.
Proposed and designed a variety of RPS custom client video presentations which helped to inform our participants on the variety of benefits within their retirement plans.
UX Designer Highlights: Through the UserTesting.com platform, developed, conducted, and analyzed a number of live/recorded user testing sessions for a variety of RPS material, both B2B and B2C related. These items included emails, video presentations, printed paraphernalia, and microsites.
Analyzed numerous user tests for the internal RPS T. Rowe Price team Confidence Builders. The Confidence Builders team delivers deeply researched, personalized, and highly targeted communications based on individual investors behaviors.
Developed a variety of custom, high-fidelity web and mobile prototypes for RPS clientele, creating a more dynamic approach to their retirement plan experience.
Videographer/Graphic Designer—
University of Baltimore Practicum
2017
In spring of 2017, worked on a student design team for the University of Baltimore implementing multiple video and digital presentations. The practicum course was part of a requirement for the M.F.A Integrated Design program at the University of Baltimore.
Senior Production Specialist—
T. Rowe Price Retirement Plan Services (RPS)
2007–2016
Prepared a variety of templated marketing pieces for the
RPS division of T. Rowe Price.
RPS division of T. Rowe Price.
Implemented the re-branding of numerous RPS custom client pieces, including the 2012 T. Rowe Price company re-brand.
Education
UX Design Certification, Nielsen Norman Group
2022
Obtained certification through the Nielsen Norman Group, with a specialized focus in Interaction Design.
Interaction Design Foundation, UX Design Bootcamp
2021
Attended winter boot camp focused on UX Portfolio and career development.
M.F.A. Integrated Design, University of Baltimore
2020
60-credit program focused in Design Theory, Digital Design, UX Design, and Video Presentation. The degree included a thesis presentation.
B.F.A., Frostburg StateUniversity
1999
Undergraduate degree with a concentration in Graphic Design and the fine arts.